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Consumer Products

Technology has reshaped the way consumers engage with brands. Not that long ago, marketing was much simpler, using proven models of TV and big-box retail. Nowadays, it's much more complicated with new competitors entering the arena. With a whole new set of rules, different channels, content and partnerships marketing in the consumer products space has become more complicated. Now, more than 60% of consumers shopping online, and 85% of millennial's will buy based on reviews from random people more than a traditional advertisement.

Technology has redefined and transformed the tools of the trade. Global spending on digital grows at an exponential rate and 3 times more than that of total ad spending. By 2025, more than half of spending on creative concepts and media planning is said to shift to content generation and technology. We are able to provide you with the tools you need in order to grow your business in the right direction.

So, what is the right path moving forward? With our help, you will reinvent your brand growth by switching your traditional marketing budget to digital marketing. As times change, you will need a supporting strategy on data and technology, reorganization of your internal operating model, and a strong presence online. Schedule your free consultation today to see how we can help grow your business.

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Articles

What Should The United States Do With Terrorism Suspect?

Almost 20 years have passed since suicide bombers blew a hole into the USS Cole, killing 17 sailors in a brazen prelude to the September 11th attacks that came a year later. Yet the U.S. still hasn't fully settled the question of how to bring terrorism suspects to justice—and the…
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Articles

The Benefits of Government Relations

Operating a business is complex and ever-changing, and there are a lot of moving parts to keep track of. One area that is often overlooked is government relations. Depending on the size and scope of your business, government regulations can have a big impact on your bottom line. That's where…
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Articles

On January 29, 2020, the U.S. Treasury Department's Office of Foreign Assets Control (“OFAC”) sanctioned a number of individuals and entities as part of a coordinated action with the European Union and Canada “in response to Russia's continued aggression toward Ukraine and attempted occupation of Crimea.” OFAC further imposed its…
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National High Five Day
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Ways to Keep Your Team Invigorated In 2020
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Get Ready for the Next Recession: A Guide for Companies
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Modern Urban Land Development Improves Climate Resiliency
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Unleashing the Power of : Achieving Business Growth with Bear Atlantic Group
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Press Releases
Bear Atlantic Group Establishes Global Alliance Partnership Ecosystem